Bywater Marine - Logo and Branding

Ellen created this brand design to communicate professionalism, trust, and attention to detail. The goal of the project was to develop a modern, premium brand identity for a boat and yacht valeting service that would stand out in marinas, harbours, and coastal communities. The visual language draws inspiration from the maritime environment, combining clean lines, and nautical colour palettes. The logo was designed with simplicity and clarity in mind, allowing it to work effectively across a variety of applications—from print marketing materials, uniform to signage and digital platforms. Subtle wave-inspired elements and balanced typography reinforce the connection to the sea while maintaining a polished, professional appearance.